Instagram Trends to Look Out for in 2022

Dolls, another year means new content trends to keep up with. Don't worry. We have you covered on all the big updates happening on Instagram this year!

Chronological Feeds

The oh so popular, and Gen Z favorite, TikTok, currently has an option that allows you to toggle between "Suggested for you" and "Following" for feed viewing preferences. We've all heard the rumors that Instagram has considered giving users the option to go back to the OG chronological feed, and we're excited for when this update launches!

Sticker Taps

Gone are the days when you needed to have a certain amount of followers to access "link in stories." Anyone and everyone can now post blog links, product links, and site links in their bio! Dolls, use this tool! Use the sticker taps to promote your products on your site, share your blog, and promote your brand's website!

Get Social

That's right! Having a pretty feed for your pretty brand is no longer enough. We've said it once, and we'll say it again, Dolls, engage with your audience! Being your most authentic self online and bringing that to your brand will not only attract your ideal clientele but will attract an audience who wants to engage with you and your content! Don't forget to ve you on your stories, reels, and let your voice shine in your captions.

Get Creative

As a luxury branding agency specializing in creative content we're here to tell you originality is best. Do you have a funny meme you could use to promote your brand or service? Do you have an idea for a reel that will draw in your target audience? Post it! Post it all! Your audience is looking for content that is creative, funny, and engaging. It's time to go beyond just a pretty-looking feed, be sure you deliver!

Instagram is no longer just a photo-sharing platform. Instagram is an online world for you to create, engage, and promote. Be sure to take full advantage of all of these new offerings and trends to keep your Instagram on top!

Cheering you on always, Dolls!

Xo Caroline + The PR Dolls