The Art of the Follow Up

In business (and in life), it’s important to leave a lasting impression with someone.  When someone thinks back on a conversation they have with you, what do you want them to think?  How do you want them to feel?  This is where the art of the follow up comes into play, Dolls!  

Our Boss Doll™ + CEO Caroline is always talking about how important it is to follow up.  From client emails to prospective projects, there is truly an art to a proper follow up.  Caroline loves to share the story of how she would turn her tests in while in school.  You see, the test wasn’t over for her when she turned it in.  Instead, she’d schedule a meeting to go over the results and then it was time to negotiate.  We love this type of gusto when it comes to applying yourself in conversations with those you are looking to worth with.  Check out a few of the ways you can perfect your follow up skills!

Send A Thoughtful Email

Part of having a successful follow up is to be a good listener from the start!  Take notes, listen to who is speaking to you, and commit the small details to memory.  These things will come in handy when you go to write a thoughtful email!  Be sure to touch on things that came up in your earlier conversations to show you were listening and you are interested in what they have to say.  Email not your thing?  Don’t be afraid to pick the phone up again and call!  Regardless of how you choose to follow up with them, always smile when you speak (or type)…we promise you it’s makes a difference!

What’s The Call To Action?

One of the key components to the perfect follow up is to leave them with a “Call To Action”.  Are you trying to set up a follow up phone call?  Give them a few options for dates and times so you can finalize this call.  Looking to seal the deal with a proposal?  Show them how quickly and efficiently you can work by sending their personal proposal within 24 hours.  These small little details can often make the difference.  Be sure to stay top of mind and capitalize on their interest!

Pretty Mail Always Does The Trick

One of our favorite tips + tricks that we use at POSH PR® is PRETTY MAIL!  Who can resist a sweet Sugarfina delivery or a thoughtful handwritten note?  Never underestimate the power of snail mail.  You will leave the recipient with a smile that they’ll associate with YOU and your pretty brand!  Trust us, Dolls — this is a good one!

Remember to make the final impression you leave long-lasting + full of joy!  We know you’ll leave them wanting more, Boss Doll™!

Xo The PR Dolls